Tenny Ngalle Media

The Power Of Social Media Apps

https://www.tiktok.com/t/ZT8aTxR7b/

By Tenny Ngalle

Toledo (SAVAGE ARENA) – The Toledo Rockets Women’s basketball team has become a force to be reckoned with in the world of collegiate athletics. With their relentless determination and exceptional teamwork, this team has consistently displayed their commitment to excellence on the court.

Editing and producing a TikTok video can be both tedious and fun, but it also has the potential to be highly informational. TikTok is a popular social media platform known for its short-form videos, often featuring music, trends, and creative content. However, behind each seemingly effortless TikTok video lies an editing and production process that requires time, effort, and attention to detail.

One of the reasons for me why editing and producing a TikTok video can be tedious is the need for precise timing. TikTok videos typically have a maximum duration of one minute, which means creators must carefully select and trim their footage to fit within this time constraint. This requires going through hours of recorded content and deciding which parts are the most engaging and relevant to the message being conveyed. It can be time-consuming to review and analyze each clip, ensuring it aligns with the overall flow and theme of the video. When recording the women’s basketball game I had to walk around different places to get different angles so my clips could tell a visual story.

Producing a TikTok video involves the use of various editing techniques to enhance the visual appeal of the content. This includes adding filters, transitions, and special effects that not only catch the viewer’s attention but also contribute to the storytelling aspect of the video. Experimenting with different editing tools and effects can be challenging, especially for those who are new to video editing software. For me it took several attempts to achieve the desired outcome, leading to frustration and a longer editing process.

Despite the tedious aspects, editing and producing a TikTok video was a highly enjoyable experience. TikTok provides a platform for individuals to showcase their creativity and express themselves through visuals, music, and innovative storytelling. The process of piecing together different clips and creating a coherent narrative can be intellectually stimulating and rewarding.

In the book, it provides insights into how TikTok has revolutionized the way stories are told and shared in the digital age. It also discusses the impact of TikTok’s algorithm, which curates content based on user preferences and trends, and how this affects storytelling and audience engagement. The TikTok community also provides a supportive and collaborative environment for creators to learn from one another. Users can engage in trends, challenges, and collaborations with fellow creators, allowing them to exchange ideas and skills. In conclusion, editing and producing a TikTok video can be both tedious and fun, but it also offers the potential for informative and educational content. While the process may be time-consuming and require meticulous attention to detail, the end result can be highly rewarding. TikTok provides a platform for individuals to express their creativity, learn new skills, and connect with a supportive community.

Mastering the Art of Multimedia Storytelling: Ignite Impactful Communication Strategies

By Tenny Ngalle

Multimedia communication Strategies

In today’s fast-paced digital landscape, strategic communications have become increasingly reliant on multimedia storytelling. With the power to captivate audiences across multiple platforms, this dynamic approach has revolutionized the way brands their message visually. Crafting an effective strategy that truly resonates and leaves a lasting impact requires a seamless combination of compelling visuals, engaging narratives, and strategic distribution.

Things I learned in the chapter were storytelling for brand marketing the author discusses how advertisements and calls to action often disguise themselves as entertainment or journalism in order to engage viewers. The most successful ads are those that can transform an uninterested audience into one that actively wants to watch the ad again or share it with others. The use of social media is emphasized as a significant component in strategic communications and storytelling.

With options for multimedia press releases Sarah Skerik, the former Vice President of strategic communications and content for a newswire in Chicago, emphasizes the importance of incorporating multimedia elements in content for effective public relations. She argues that content with a variety of visual components such as videos, images, audio, and downloadable materials generates more visibility compared to plain-text press releases. This highlights the significance of good visuals in attracting attention and engaging audiences in the realm of public relations.

For multimedia content strategies and messaging strategies, I learned that the content you produce and send out has to be content an individual can easily soak in info or capture what your content really means. Things like innovation and agility are great skills today to have today in a marketplace that is vastly creative. Standing out might mean to create a message were it doesn’t only last for days but sticks within the minds of people. I have learned that maintaining a long-lasting brand requires constant persistence. These messages may have a more one-sided approach in various strategies for brand management. One important point is advertising or public relations.

I also learned from the chapter that in order to connect emotionally with an audience through social media, it is important to use both words and visuals. Persuasive video spots, such as commercials or PSAs, can sell a product, raise awareness, and inspire action. There are different types and structures of persuasive video spots that can be followed, combined, mimicked, or adapted to fit the concept and objective. The importance of understanding the target audience and tailoring the content to their needs and preferences is crucial to create content that is relatable and resonates with the audience on an emotional level. This can be achieved by incorporating storytelling, humor, or even using testimonials from real people.

When spreading an organization’s message is crucial for nonprofits, and it should be done in a positive manner. They can use various mediums like words, visuals, photographs, and videos to convey their message effectively. YouTube and social media platforms are popular channels for promoting their messages online.

Overall, it seems that connecting emotionally with the audience through social media requires careful planning, creativity, and a deep understanding of human psychology.

Captivating the world with multimedia storytelling can harness the power of visuals to drive strategic communications

Attribution: Seth Gitner- Multimedia Storytelling for Digital Communicators in a multiplatform world: Chapter 9 Multimedia Storytelling in Strategic Communications

Revolutionize Your World with Podcasting: Unleash the Power of Audio Storytelling

My experience of recording and editing a podcast was fun but quite tedious. Having to try and rework different parts of the podcast where everything sounded rough to smooth takes a concerted effort to stay focused. Balancing volume levels ensures that all speakers are heard clearly and that the overall volume is consistent throughout the podcast. Managing time constraints for a podcast within a specific time limit while still maintaining the desired content was also challenging, especially when there was a lot of material to work with. I’d say information from the book was familiar to my own experience of recording and editing podcasts by using quality microphones high-quality micro and audio interfaces phones and audio equipment to ensure, setting up a clear and professional soundproof recording environment, sound. Writing scripts that involve outlining the conversational and main points and engaging, a friendly and relatable tone developing engaging introductions and hooks also were in the textbook. Removing unwanted sounds and improving audio quality was challenging but overall, editing a podcast requires attention to detail, creativity, and good time management skills to ensure a polished final product.

Attribution- Seth Gitner- Multimedia Storytelling for Digital Communicators in a multiplatform world, Chapter 6: Editing a Video in Post-Production

Expand Your Mind With Podcasts

#podcast

#podcasting

#radiointerviews

In today’s digital age, with numerous platforms and tools at podcaster’s disposal, podcasters often find themselves faced with important decisions when it comes to promoting their content.

For the promo’s, the Headliner.app is a user-friendly platform that allows creators to easily create promotional videos for their podcasts. One of the main benefits of using the Headliner.app is its versatility. The platform offers a wide range of customization options, allowing podcasters to tailor their promotional videos to their specific brand and content. From selecting different video formats and aspect ratios to choosing from an extensive library of stock images, videos, and audio clips, Headliner.app provides podcasters with the tools they need to create visually appealing and engaging promotional videos.

However, there are also some difficulties associated with using the Headliner.app like the platform offering a wide range of customization options, that can be overwhelming for users who are not familiar with video editing or graphic design. Creating a visually appealing promotional video requires time, effort, and a certain level of skill. So podcasters might try and stray from this.

Furthermore, while Headliner.app offers integration with popular social media platforms, unfortunately, it does not provide direct integration with podcast hosting platforms like Spotify. This means that podcasters have to manually upload their episodes to Spotify and then create separate promotional videos using Headliner.app. This additional step can be time-consuming and may require podcasters to duplicate efforts.

Spotify Promo Card is a feature offered by Spotify itself, allowing podcasters to create custom promotional images for their episodes directly within the platform. One of the main benefits of using Spotify Promo Card is its convenience. Podcasters can easily create eye-catching promotional images by selecting a template, customizing the text and colors, and choosing a background image from Spotify’s library. The process is quick and straightforward, saving podcasters time and effort. Additionally, Spotify’s Promo Card offers direct integration with the Spotify platform. Once a promotional image is created, podcasters can quickly upload it to their episode on Spotify, enhancing the visual representation of their content directly on the platform where it is being streamed.

However, a potential drawback of the Spotify Promo Card is its limited customization options compared to the Headliner.app. This limitation may result in less visually dynamic promotional images compared to those created using Headliner.app.

In conclusion, both Headliner.app and Spotify Promo Card offer benefits and difficulties for podcasters when it comes to creating promotional content. Headliner.app provides podcasters with a versatile platform and extensive customization options, but it requires additional time and effort in video editing. On the other hand, the Spotify Promo Card offers convenience and direct integration with the Spotify platform, but it has limited customization options. Ultimately, podcasters should consider their specific needs and skills when deciding which tool to use for their promotional efforts.

On this episode of the rocket launch podcast, host Tenny Ngalle chats with Logan McCrory
Logan is a Media communication student and also a sports director for the radio 88.3 WXUT.

Tenny is a junior media COMM student at the University of Toledo. In this section today chats about the radio experience while going through the major.

Blogs

The Internet and social media actively revolutionize visual storytelling, shaping it up real-time feedback and immersive experiences that surpass traditional formats.

By Tenny Ngalle

What is Social Media

Social media is a platform for individuals to connect, share, and interact with content, ideas, and narratives in a digital space. It dives into how social media platforms have become hubs for visual storytelling, allowing users to engage with visual content, express themselves, and participate in narratives in ways that were not possible before. This accessibility has given people the power to share their perspectives and experiences with a global audience. This accessibility has given people the power to share their perspectives and experiences with a global audience. Through platforms like Instagram, TikTok, and YouTube, people can showcase their creativity, talent, and unique stories in compelling ways.

Imagery in Social Media

Imagery has become a central component of social media communication. People are constantly sharing photos and videos, visually documenting their lives and experiences. A social network’s job is to create a user-friendly environment where individuals can freely engage and interact. Users of social media apps should be almost at ease when posting images, expressing feelings, and engaging other users.

Infographics in Social Media

The interactive nature of infographics and sharing social graphics allows media information to not only surface quickly but stick with the audience. For social media storytelling with infographics comes a long way for example the “Like” button has been a key factor to bringing new users in. Creators now can place a like on their own sites where basicall users can be reading

Structuring a website

When designing a website note that you have to find who you are targeting and who’s audience this may reach. While structuring a website, you have to remember that the importance of having an easy-to-use and clear navigation system where users find information quickly is needed. The use of visual storytelling with infographics and images can effectively to a story to users and make users want more.

Attribution: Seth Gitner- Multimedia Storytelling for Digital Communicators in a multiplatform world: Chapter 4: The Internet and Social Media How are the Internet and social media affecting visual storytelling

“This business of giving people what they want is a dope pusher’s argument. News is something people don’t know they’re interested in until they hear about it. The job of a journalist is to take what’s important and make it interesting.”
Reuven Frank, Former presiedent of NBC News

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